Current annual website traffic
- 20 million page views
- 4.5 million unique users
- 42,000 daily newsletter subscribers
Latest monthly Google Analytics
- Sessions
- 718.896
- Unique Users
- 718,927
- Pageviews
- 2.75m
- Pages/Sessions
- 2.12
Advertising click-through rates
Ads on the Enquirer enjoy the highest click-through rates in construction plus the branding benefits of appearing on hundreds of thousands of pages
- Skin slot
-
Highest click-throughs per week
1000
Average click-throughs per week
200
- MPU/Super banner slot
-
Highest click-throughs per month
800
Average click-throughs per month
250
- Button slot
-
Highest click-throughs per month
300
Average click-throughs per month
100
Daily newsletter
Our daily newsletter is essential reading for thousands of construction professionals every morning.
It is now sent to more than 43,000 people every day providing a unique reach into companies across the country
The table opposite shows the number of newsletter subscribers at some of the industry's biggest names
The newsletter enjoys an average open rate of 45% and our list is constantly updated to only include regular readers
Our subscriber database can be made available to selected clients for direct marketing - contact us for a customised package
Daily newsletter reader breakdown
Main contractor | Readers |
---|---|
Kier | 1,000 |
Balfour Beatty | 1,000 |
Laing O'Rourke | 900 |
Willmott Dixon | 550 |
BAM | 500 |
Advertising rates
The Enquirer offers a cost-effective way to reach real construction people. The following slots can put your products and services in front of a huge audience of buyers
- Skin slot/Super banner
-
£2,000
Per week for skin
Per month for super banner
- MPU slot
-
£1,500
Per month
- Button slot
-
£400/£750
Story button £400 per month
Top banner premium button £750 per month
- Newsletter sponsorship
Top or Bottom banner -
£1,500
Per slot per week
- Email blast
-
£4,000
Your content direct to our subscribers
- Jobs
-
£200/£500
Per vacancy/ MPU referral to your
website vacancies per month
Testimonials
We had to take down our Meet the Buyer ad early as it generated too much interest
Great first day of our ad campaign. We had 162 sessions from 149 users and 2 enquiries that total over £200,000 so worked really well.
We enjoyed a flood of click throughs on our ad which translated into hundreds of registrations to our event - we were very pleased
Our ad has generated a lot of very good enquiries and our factory is flat out meeting those new orders
Construction Enquirer is a great place to make sure you get noticed. Many contractors have been in touch with us
From our email to the Enquirer database we received a number of decent sales leads so we were very pleased
Publicising our Meet the Buyer event certainly had the effect we had hoped for
The first day our ad went live we had an enquiry straight away for pricing
Get in touch
Technical Specifications
Standard ad formats:
Super Banner: 590 x 200 pixels
Button: 320 x 95 pixels
MPU: 300 x 250 pixels
Skin: 225 x 1,000 pixels
Active URLs must be supplied for ads to link to and the files can be supplied in GIF or JPEG format.
We strongly advise ads are supplied in GIF format because Flash does not currently operate on iPads or iPhones.
Ad positions are available on the home page, section landing pages and each individual page. Sponsorship of our daily newsletter is also possible.
All click-throughs from your advert will be tracked by Construction Enquirer’s Google Analytics software.
This is a global, industry standard method and 100% accurate.
We can provide statistics and screen grabs to prove advert response rates.
Many companies who advertise with us also want to track responses using their own software.
Basic Google referral analytics have recently undergone major changes so the ONLY way to do this accurately is to:
– Create a unique landing page on your site for traffic from Construction Enquirer
– Get your IT department to set up a tracking code on the link from your advert to your site that your website analytics software records
This link explains how you can set up tracking for your ad.