The flats will be delivered across a series of buildings, including two landmark towers.
Harlow Quarter’s 741 new apartments will range from studios to three-bedroom family homes, and will sit alongside around 3,000 sq m of flexible commercial space and 6,250 sq m of improved public realm.
Strawberry Star’s Harlow development has been designed by architect Flanagan Lawrence.
The two buildings that form the centrepiece of the 1.79 hectare site have been designed by the architect to fit in with Harlow’s history as the first of the 1950s new towns.
Chairman of Strawberry Star, Santhosh Gowda, said: “When Harlow New Town was built it was an exciting new way of living, and the town centre buzzed with life. But 70 years later, the heart had gone out of the centre as online shopping and working from home emptied the streets.
“Harlow Quarter will create a new buzz for a new generation – revitalising the centre of town with new homes, new businesses and a new style of urban living.”
Freya Turtle, Director of planning consultancy, Turley, who supported Strawberry Star with its latest application, said: “The approval is a fantastic result for Harlow town centre. ”