The move coincides with the change in seasons and shorter days and darker nights.

The EVO3 helmets now offer a choice of different coloured highly-reflective strips for all-round visibility.

JSP’s CR2 technology uses the same exceptionally high-intensity reflective material as is used on motorway signs, in a range of attractive colours.

The reflective strips on the sides, back, front and top of the helmet give 360-degree reflective coverage and enable it to be easily spotted in the dark, or in low-level lighting.

The reflective colours can also be used to boost corporate identity, since they can be matched to a company logo.

Simon Apsey, Business Development Manager at JSP, said: “We had such a positive response from leading contractors to the use of CR2 on our EVOLite safety helmet that we have extended its use to the EVO3, since such a simple, inexpensive, idea makes such a difference.”